The platform rolled out an early model of video and audio calling for some customers final October, after Musk had stated he deliberate to show it into an excellent app providing companies from messaging to peer-to-peer funds.
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“Coming quickly,” Musk stated in a short response on X to a consumer’s posting that the platform’s long-form movies could possibly be watched instantly on good TVs.
Earlier, Fortune stated the app might look just like the TV app provided by Google’s Youtube. It cited an unidentified supply as saying Musk was set on competing with YouTube.
X didn’t instantly reply to a Reuters request for additional particulars on the app.
Within the push to turn out to be a “video-first platform”, X has been forging partnerships with the likes of former Fox commentator Tucker Carlson and former CNN anchor Don Lemon.
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The platform, which has struggled to retain advertisers amid controversies ever since Musk purchased it in 2022, stated final month it might allow advertisers to run video adverts subsequent to sure content material creators.
