The agency presents a spread of merchandise concentrating on points like hair loss. Earlier to this, Traya has raised about $3 million from the likes of Hearth Ventures, Stride Ventures, Kae Capital and Whiteboard Capital.
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“This funding permits us to additional our mission of offering personalised, efficient options to deal with the distinctive hair associated wants of every particular person. We’re devoted to serving to individuals take management of hair loss and serving to them really feel assured once more,” Saloni Anand, co founding father of Traya stated in a press release.
The agency didn’t give specifics on the utilization of the funds. It claimed that it has over 10 lakh clients utilizing its merchandise.
“Traya has developed experience in understanding hair loss and has demonstrated success in fixing it via progressive combos of Ayurveda, Allopathy and Vitamin. Our funding in Traya suits Xponentia’s thesis to again quick rising and worthwhile digitally native shopper manufacturers,” stated Rahul Bahri, Director at Xponentia Capital.
Various shopper manufacturers, particularly within the early phases, have been capable of increase funding over the previous few months. Final month, skincare agency Foxtale Shopper raised about $14 million, whereas magnificence merchandise and content material firm Good Glamm Group raised about $30 million via a rights situation at a flat valuation of $1.2 billion.