For Louis Vuitton males’s Spring 2024, musician-creative director hybrid Pharrell tapped fellow fashion-fluent artist Tyler, The Creator for capsule assortment collaboration.
Such a union doesn’t go with out celebrating, and so final night time, Tyler, together with a handful of buddies of his and Louis Vuitton, had fairly the fête on the model’s Rodeo Drive boutique, the place the complete area had been up to date to really feel like an enormous ode to the brand new capsule launch. Pulling, as the gathering does, from each signature Louis Vuitton codes in addition to the rapper’s quintessential whimsical, golfer-esque type, the area had been outfitted with an ultra-saturated grass-like unfold and the tops of the shop partitions imitated a sky-like blue. In the midst of the shop an enormous terrier canine—it seems as a print all through the gathering alongside the traditional LV brand— was suspended from the boutique’s ceiling.
The person of the hour weaved concerning the retailer greeting company similar to Barry Keoghan, Jaden Smith, Donald Glover, Regulation Roach, who arrived draped almost head-to-toe in a Louis Vuitton scarf, The Bear’s L-Boy, and Beef’s Steven Yeun, whereas dishes similar to miniature donuts (longtime followers of Tyler will recall the snack as a signature motif harkening again to the musician’s Odd Future rap group days), sliders, and the world’s tiniest and chicest grilled cheese bites had been served.
