Valuedynamx, a Collinson Firm, provides Emirates Skywards members extra redemption choices throughout tons of of world retail manufacturers

In a dedication to elevating buyer loyalty experiences by way of innovation, Valuedynamx, a Collinson Firm and main international supplier of curated, data-driven buy rewards, is powering Emirates Skywards, the award-winning loyalty program of Emirates and flydubai, with the launch of a “pay with factors / miles” redemption providing by way of the ‘Spend On-line’ part with Skywards Miles Mall. This redemption providing supplies a handy method for Emirates Skywards members to make use of their Miles to spend on extra on a regular basis choices.

With Skywards Miles Mall’s expanded spend choices, Emirates Skywards members can spend Miles earned on journey with Emirates and flydubai, associate airways and life-style companions worldwide, in actual time for digital reward playing cards at greater than 500 manufacturers throughout 5 markets globally, together with the United Arab Emirates, United Kingdom, United States, Australia and India. Skywards Miles Mall supplies entry to a wide range of new redemption alternatives, together with fashionable native manufacturers that cater to on a regular basis life-style wants throughout style, health, know-how, meals and beverage, and extra. Emirates Skywards members can now spend rewards with globally acknowledged manufacturers they know and love.

Valuedynamx already powers Skywards Miles Mall incomes alternative the place loyalty members can earn Miles seamlessly whereas making purchases with their favourite manufacturers. By now providing this twin performance to earn and redeem with a big community of shops globally, Valuedynamx and Emirates Skywards are establishing a complete rewards ecosystem that not solely lets members have the flexibleness to make use of their Miles for purchases that matter most, but additionally earn Miles as they store.

“By means of this thrilling growth of our partnership with Emirates, we’re in a position to ship an end-to-end earn and redemption proposition that aligns seamlessly with shopper demand for deriving most worth from their loyalty applications,” stated James Berry, Managing Director, Valuedynamx. “Our new Pay with Factors functionality which unlocks the power to spend miles at main retailers in a number of markets underpins our shared dedication to assembly evolving shopper wants, solidifying Emirates Skywards place as a frontrunner in offering a complete and rewarding expertise for its valued clients.”

Dr. Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, stated: “We’re happy to be increasing our partnership with Valuedynamx to supply members extra alternatives with Skywards Miles Mall, and an opportunity to spend Miles with a number of the hottest manufacturers throughout the UAE, US, UK, Australia and India. We stay up for proceed working carefully with our companions to make sure we all the time ship a seamless end-to-end buyer expertise, and to setting new requirements for reward experiences.”


Vicky Karantzavelou

Vicky is the co-founder of TravelDailyNews Media Community the place she is the Editor-in Chief. She can be chargeable for the day by day operation and the monetary coverage. She holds a Bachelor’s diploma in Tourism Enterprise Administration from the Technical College of Athens and a Grasp in Enterprise Administration (MBA) from the College of Wales.

She has a few years of each educational and industrial expertise inside the journey business. She has written/edited quite a few articles in numerous tourism magazines.




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