As world issues over water shortage and high quality proceed to escalate, Accor reaffirms its dedication to Drive Water Stewardship with a complete suite of initiatives aimed toward preserving this treasured useful resource.
- Water Amount & High quality: Accor is dedicated to (i) decreasing water consumption by way of effectivity and sufficiency measures, and (ii) bettering water high quality by way of avoiding chemical-based merchandise in our operations and preventing micro-plastic air pollution. Initiatives such because the deployment of Accor’s Water Plan to optimize water use in operations, and supply sustainable options, have already yielded promising outcomes.
- For example, Mövenpick Petra transformed 90% of resort rooms from bathtubs to walk-in showers, aiming for a 15% discount in room water consumption by 2025. This has led to a lower in water utilization from 45,000 m3 in 2019 to 27,000 m3 in 2023.
- Meals & Beverage Worth Chain: Recognizing the numerous water footprint of the meals and beverage sector, Accor is prioritizing initiatives and actions on its meals & beverage gives to cut back its water footprint.
- The primary difficulty to deal with is meals waste, on condition that 53% of the waste generated in a resort comes from meals.
- Then, methods embrace selling sustainable sourcing practices and providing company various eating experiences that embed sustainability on the core.
- Furthermore, Accor has simply signed a strategic partnership with BE WTR, a premium sustainable water model, to remove single-use plastic water bottles from its properties by 2025. By BE WTR’s progressive refillable glass bottling vegetation, Accor accommodations worldwide will provide company a sustainable hydration answer that aligns with the corporate’s dedication to decreasing plastic waste.
- Visitor Engagement: Accor is empowering company to contribute to water conservation efforts by way of initiatives such because the “Skip the Clear” mission, which inspires company to forgo day by day room cleansing to preserve water and power whereas incomes loyalty factors. By fostering consciousness and altering behaviors, Accor goals to amplify the influence of its sustainability initiatives.
- If all multi-night’s company would opt-out of day by day cleansing of their room (besides each third day), it’s estimated that as much as 4% of Accor Group direct water consumption may very well be saved. For a median resort, it’s the equal of 6 500 showers that may very well be saved annually.
Foster Collaboration to Amplify Water Stewardship
Accor’s dedication to water stewardship extends past its personal operations. Accor performs an energetic position in worldwide coalitions that foster the emergence of shared options to environmental and social challenges and push to redefine and set new requirements for the trade.
As well as of being a part of the Sustainable Hospitality Alliance (SHA) and having launched the “Hospitality Alliance for Accountable Procurement” – HARP amongst others key leaders, Sébastien Bazin, Accor’s Chairman & CEO, has introduced at Change Now Summit 2024, (the most important occasion of options for the planet) having signed the CEO Water Mandate, an initiative created by the United Nations in 2007 that gathers 256 dedicated firms on water points. Becoming a member of the coalition, Accor is dedicated to continuous progress alongside six areas of water stewardship: direct operations, provide chain & watershed, collective motion, public coverage, neighborhood engagement and transparency. Accor will forge partnerships that can strenghten its capability to deal with pressing water points listed above. And speed up collective constructive water influence in 100 precedence basins by 2030.
“When no less than 50% of the world’s inhabitants dwell underneath extremely water-stressed situations for no less than one month of the 12 months, we can not function accommodations as we did earlier than”, mentioned Brune Poirson, Chief Sustainability Officer at Accor. “Water is a crucial useful resource that underpins our operations, our worth chain and the well-being of the communities we serve. Due to this fact, Accor is devoted to pioneering sustainable options & experiences that make each keep a contribution to the society and the atmosphere. To take action, we foster collaboration over competitors to set new requirements and drive water stewardship actions in all territories the place we function.
