This strategic expansion marks Clicktripz’ commitment to providing tailored solutions that empower DMOs in driving highly qualified travel intenders to their websites and, ultimately, their destinations.
HERMOSA BEACH, CA – Clicktripz, a leading innovator in the online travel industry, has announced the launch of its new division dedicated to exclusively serving destination marketing organizations (DMOs).
“We’re thrilled by the results we’re generating for DMOs and their agencies, which mirrors the success we’ve had bringing travelers to online travel agencies and travel publishers for over a decade,” said CRO, Mark Mamber, “We’ve made a substantial investment in hiring veteran DMO-industry talent, and we couldn’t be more excited to introduce DMOs to the unparalleled performance of our media solutions.”
Clicktripz has spent the past 12 years integrating its proprietary ad tech stack with over 200 online travel publishers worldwide. This walled garden ecosystem generates large-format media units that leverage invaluable contextual signals provided by each publisher, with zero dependence on third-party cookies. All media is billed on a CPC pricing model, which guarantees every DMO highly qualified traffic, and all non-clicked impressions are 100% value add.
“It’s an exciting time to join the Clicktripz team and I’m excited to help spearhead the launch of our DMO services division.” said Jamie Claudio, SVP of Marketing & Destination Strategy, “We’ve curated a diverse and talented group of DMO-industry experts, with decades of experience in the space, and we’ll be expanding that team throughout 2024.”
As travel trends and tourism continue to evolve, DMOs face unique challenges in reaching and engaging their target audiences. Clicktripz not only recognizes these challenges but answers them with cutting-edge technology applied to the largest network of travel intenders. The result is a uniquely relevant marketing channel where destination marketing organizations can showcase anything from quaint attractions to heart-pounding experiences, all to a targeted audience of travelers.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor’s degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
