As per a latest report from CarLelo (a Capri Loans Venture), an online new-car retailing platform, hatchbacks have been dominating the sales in the online car sales market. This data is based on the final quarter of 2023. Notably, two Maruti Suzuki models have topped the list.
Top-selling hatchbacks in the online sales market
The report highlights a significant surge in the sales of Maruti Suzuki Swift and Baleno models.The company received 6,227 inquiries for the Swift and 2,421 for the Baleno during this period.
Both models have captivated the growing demand of online new-car buyers across the nation, experiencing a 300 percent increase in bookings in CY2023. With a user base exceeding 5 lakhs monthly, CarLelo has witnessed sustained interest in Maruti vehicles throughout the year.

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The Maruti Suzuki Swift, boasting an impressive sales figure of one million units since its 2005 debut, remains a top choice among consumers. In 2023 alone, the Swift sold an outstanding 73,090 units. For customers who seek a more premium hatchback, there’s the option of Baleno, which has sold over two million since its debut in 2015.
Besides that, the online car selling platform also reported a five-fold surge in new car inquiries, fueled by Millennials and Gen Z.
In other developments for MSIL, the carmaker witnessed a notable 5 percent increase in total vehicle sales, including exports, for the month of January. The company reported sales of 1,99,364 units, compared to 1,72,535 units in the same period last year. This was the company’s highest-ever monthly sales in India.
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