MUMBAI: India’s largest FMCG firm HUL on Wednesday reported an almost 6% year-on-year decline in web revenue to Rs 2,406 crore on a standalone foundation within the March quarter. This marked the corporate’s first YoY drop in web revenue because the Covid-impacted March 2020 quarter and the most important drop because the Dec 2015 quarter, information sourced from Refinitiv confirmed.
“In the event you see HUL’s segmental outcomes, you will note pricing progress impacted for each their largest classes – house care and BPC (magnificence & private care). It is solely constructive for meals and refreshments. So, they’ve been impacted by worth cuts,” an analyst stated.

Screenshot 2024-04-25 031426

Complete gross sales for the quarter elevated marginally to Rs 14,693 crore in This fall FY24 from Rs 14,638 crore within the year-ago quarter, underlining subdued rural demand that the business has been grappling with. In a briefing at its headquarters right here, the corporate’s prime administration stated that city markets proceed to steer total progress for the business though rural is “catching up” and exhibiting some inexperienced shoots of restoration. The agency is betting on projections of a traditional monsoon to carry rural demand.
“I am optimistic of shopper demand step by step bettering on account of a traditional monsoon and higher macro indicators. The size of progress can be greater when the macros are a bit higher for rural areas, however city areas have been extra resilient,” stated Rohit Jawa, CEO and MD of HUL. Through the quarter, HUL delivered an underlying gross sales progress of 1% whereas underlying quantity progress got here in at 2%.
HUL’s revenues in the important thing magnificence and private care area declined to Rs 5,050 crore in This fall towards Rs 5,188 crore within the 12 months in the past interval, a decline of two.7%.
“Pores and skin cleaning declined on account of impression of worth cuts coupled with drop in volumes within the mass and well-liked segments,” the corporate stated. The agency’s technique can be to drive aggressive quantity progress. It is going to additionally proceed to put money into excessive progress driving areas.



LEAVE A REPLY

Please enter your comment!
Please enter your name here