Next month marks a decade since one of the vital ridiculous actuality reveals ever aired on tv. I Wanna Marry “Harry” was a relationship present during which 12 American girls dated Prince Harry, then the world’s most eligible bachelor. Solely, clearly, it wasn’t him in any respect. The “Harry” in query was a lookalike: based on the present, a “99% lookalike” (I’ll allow you to be the choose).

Airing on Fox within the US earlier than making its strategy to ITV2, the truth present consisted of the dozen potential girlfriends being whisked to a secluded mansion within the Berkshire countryside, then happening a sequence of dates with the pretend prince. It was continually implied by the manufacturing crew that they have been within the presence of royalty: Harry was even known as “sir”, when actually he was plain outdated Matt Hicks, an environmental guide from Exeter who had had his hair dyed ginger. The stunts for the ruse have been fairly one thing: from “sir” being whisked away by males in sun shades after a “safety incident”, to pretend paparazzi invading a date earlier than being tackled to the bottom. Faux Harry was even Photoshopped into a picture alongside the true Prince William for a possible date to stumble throughout whereas Hicks went to the toilet.

The opinions have been scathing. The Guardian referred to as the programme “a cliche wrapped in a stereotype wrapped in a button-up costume shirt that appears like one thing Prince Harry as soon as wore,” whereas the Telegraph described it as “fodder for the braindead”. Feedback on X (then Twitter) ridiculed and belittled the ladies for showing to fall for the ruse. But the reality was extra complicated, as I found whereas making The Bachelor of Buckingham Palace, a brand new six-part podcast that delves into the making of the sequence.

Matthew Hicks AKA Prince Harry from I Wanna Marry ‘Harry’. {Photograph}: Fox/Fox Picture Assortment/Getty Photographs

It seems the ladies concerned had not anticipated to this point Prince Harry in any respect. Relatively, that they had utilized for a present referred to as Dream Date, which provided them the possibility to seek out love (and naturally seem on tv and presumably construct a profession). They have been flown to the UK with little discover. This was years earlier than The Crown, and Harry and Meghan weren’t but dominating the gossip pages: the youthful prince was not as recognisable to common Individuals as he’s now. From the second the ladies arrived on the mansion, they have been minimize off from the surface world. Their telephones have been confiscated and so they have been typically unable to talk to 1 one other on set when the cameras weren’t rolling.

Just one girl would go on a date at a time, so afterwards she would naturally return to the group to bolster the concept “sir” was certainly Prince Harry. On a visit down the River Thames, members of the general public have been planted to shout “Harry!” from a close-by bridge. And naturally, this being a actuality present, there was an extra stress for contestants to deal with the scenario as real with the intention to keep away from being eradicated from the present.

‘Your actuality is being screwed with’ … the masquerade ball from I Wanna Marry ‘Harry’. {Photograph}: Fox/Fox Picture Assortment/Getty Photographs

“It taught me so much about brainwashing, as a result of your actuality is being screwed with,” contestant Kimberly Birch advised me. “You’re not trusting your self any extra. It’s this group consciousness believing what everybody else was believing with the intention to really feel sane. I can see how persons are very simply manipulated, even into issues like cults … I get the place they’re coming from.”

One other contestant was referred to as Meghan (surname Ramsey Jones), which, 10 years on, solely provides to the surreality: this was two years earlier than Meghan Markle began relationship the true Prince Harry. This Meghan was equally caught up within the brainwashing, telling me: “On the finish of the day, if somebody is feeding you a shitburger and daily everybody round you is telling you: ‘It’s floor beef, it’s floor beef, it’s floor beef!’, you begin questioning: ‘Wow, is that this shitburger actually floor beef?’”

I Wanna Marry “Harry” was unhinged as a format, but it revealed so much in regards to the state of actuality tv on the time. Surprising reveals have been typically used to attract in viewers, from Bridalplasty (during which girls competed for cosmetic surgery forward of their marriage ceremony day) to Contact the Truck (an endurance present to seek out out who might contact a truck for the longest period of time with out sleeping or wetting themselves). There was additionally Enjoying It Straight, the place a lady needed to guess how lots of the male contestants she was relationship have been truly homosexual.

‘My jaw was simply to the ground’ … contestants Kimberly Birch and Meghan Ramsey Jones. {Photograph}: Fox/Fox Picture Assortment/Getty Photographs

The present most just like I Wanna Marry “Harry” was maybe Joe Millionaire, during which potential suitors have been inspired to imagine they have been relationship somebody wealthy – the twist being that on the finish of the sequence he was revealed to be a “a working-class Joe”. Hicks, in fact, wasn’t simply pretending to be wealthy. He was pretending to be fourth in line to the British throne.

The ruse didn’t all the time work, nevertheless. A number of contestants have been taken to London for dates, solely to identify Prince Harry masks within the window of a card store. “It jolted me proper again into actuality and it opened up my eyes to what was occurring,” mentioned Birch. “It was like: ‘Oh my God, that is what Prince Harry seems to be like! This man will not be Prince Harry!’ My jaw was simply to the ground, as a result of it was such a validation. I felt so justified in all my questions and my resistance to the whole lot.”

Assuming the present was referred to as Dream Date, the ladies weren’t knowledgeable that the true title of the present could be I Wanna Marry “Harry” till it had been revealed to the viewing public. “I used to be like: Oh my God, is that this going to be horrible?” says Ramsey Jones. “The title of the present is horrible. It’s going to be terrible. They’re saying all these horrible issues about us.”

Hopefully my podcast will function a helpful reminder: subsequent time you’re laughing at somebody behaving moronically on a actuality present, keep in mind that you by no means know what sneaky tips have been happening behind the scenes.

The Bachelor of Buckingham Palace is on Wondery+ on 22 April.

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