MUMBAI: Walmart’s PhonePe launched an Android app store on Wednesday. The firm’s homegrown Indus Appstore is betting on localisation to differentiate itself in the space dominated by tech giants Google and Apple
To get more developers on board, a factor that will be key to its growth, Indus Appstore will allow them to choose any third-party payment gateway for in-app billing and they will also not be charged any commission if they use an external payment gateway.In recent months, local app developers and Google have been engaged in a tussle over Play Store policies and commission fees.



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