Tennis legend Serena Williams is the newest superstar to turn out to be a magnificence entrepreneur.
Her model Wyn Magnificence might be making its debut through Ulta Magnificence on April 7 in 685 bodily shops and on-line. The preliminary lineup, together with a group of 10 lip, complexion and eye merchandise, can even be obtainable on the model’s DTC website.
With tennis-ball chartreuse packaging, merchandise are impressed by Williams’ make-up seems on the courtroom. Its Glideline Waterproof Liquid Eyeliner, for instance, is marketed as waterproof and sweat resistant with 24-hour put on to recreate her signature cat eye.
“All through my profession, I used to be at all times trying to find make-up that regarded good after hours on the courtroom, mixing merchandise myself and creating my very own formulation whereas touring the world,” stated Williams in a press release.
The model was launched through a three way partnership with private care and sweetness firm Good Glamm Group, an India-based firm with portfolio manufacturers together with MyGlamm.
Be taught extra:
Serena Williams, Model Icon, Retiring From Tennis
In a canopy story for Vogue, the celebrity athlete and elegance icon stated she was “evolving away” from tennis.
