Final Up to date: March 27, 2024, 15:45 IST
Yamaha Hits 300 Milestone with Blue Sq. Shops Throughout India. (Picture: Zee Enterprise)
Out of the 300 Blue Sq. showrooms, Yamaha has 129 within the South, 81 within the East, 54 within the West, and 37 within the North, protecting the whole nation.
India Yamaha Motor (IYM) celebrates an enormous achievement because it opens its three hundredth Blue Sq. showroom throughout India.
This marks a big step for Yamaha in strengthening its community and offering top-notch service to prospects underneath the Yamaha Blue theme.
Since its launch in 2018, the ‘Name of the Blue’ marketing campaign has been pivotal in boosting buyer engagement and establishing Yamaha as a premium model. Introducing Blue Sq. showrooms in 2019 was a game-changer, providing prospects a one-stop answer for all their biking wants.
As per the Press Launch, these showrooms transcend simply promoting bikes. They function energetic hubs for Yamaha fans to attach, share experiences, and luxuriate in thrilling rides collectively. The “Blue” theme signifies Yamaha’s racing legacy, whereas “Sq.” symbolizes a platform for its sporty and classy vary of two-wheelers.
Mr. Eishin Chihana, Chairman of Yamaha Motor India Group of Firms, expressed his delight, saying, “Hitting 300 Blue Sq. showrooms is an enormous win for us. It reveals Yamaha’s dedication to buyer satisfaction and elevating the possession expertise.”
He added, “Increasing our Blue Sq. shops nationwide is essential to establishing Yamaha as a world model with a robust racing DNA. We’re assured this milestone will drive additional progress, making certain each Indian Yamaha buyer will get a world-class expertise.”
Unique fashions just like the R3, MT-03, and AEROX 155 scooter can be found solely at Blue Sq. shops. These shops additionally showcase Yamaha’s lineup that includes the Traction Management System (TCS), providing excessive efficiency and gas effectivity.
With 300 Blue Sq. showrooms throughout India, Yamaha has a big presence within the Southern, Jap, Western, and Northern areas, making it simpler for purchasers to expertise the joys of driving a Yamaha.
