Meals supply firm Zomato on Tuesday launched a “giant order fleet” to deal with orders for teams of individuals or occasions. “That is an all-electric fleet, designed particularly to serve orders for a gathering of as much as 50 folks,” Zomato chief govt Deepinder Goyal mentioned in a submit on X, with out specifying the variety of automobiles within the fleet.

ET had first reported that the Gurgaon-based firm was planning to enter into the catering enterprise by leveraging its community of restaurant companions as a part of a broader technique to service giant orders.

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The move aligns with the company’s overarching strategy of introducing more use cases for food delivery in an effort to expand its total addressable market.

“Such large orders were earlier served by multiple regular fleet delivery companions, and the client expertise wasn’t what we actually aspired for… These automobiles are nonetheless “work in progress”, and we’re within the strategy of including necessary enhancements to them – like cooling compartments, and sizzling containers with temperature management – to make sure every part arrives simply the best way you want,” Goyal mentioned.

Zomato mentioned in its December 2023 quarterly earnings name that it anticipated month-to-month transacting prospects to play a key position in driving progress, together with new prospects.

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“These new automobiles ought to clear up many of the issues our prospects face whereas inserting giant orders on Zomato,” Goyal mentioned, referring to the electrical fleet.

In June 2023, Zomato had launched the multi-cart characteristic, permitting customers to order from a number of eating places on the similar time.

On March 20, the corporate introduced a devoted fleet of supply companions donning the inexperienced uniform to particularly cater to vegetarian prospects. Nevertheless, it needed to reverse its resolution because of a backlash over its ‘pure veg mode’ service.

Zomato’s consolidated working income for the December quarter elevated 69% year-on-year to Rs 3,288 crore. Nevertheless, adjusted income for the food-delivery vertical went up 29% year-on-year to Rs 2,025 crore.



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