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Six Flags, which owns one of the nation’s oldest amusement parks — Cedar Point, in Sandusky, Ohio — is considering changing the location’s name.
The company reportedly sent surveys to a group of season pass holders asking them how they would feel about a new name that incorporates the phrase “Six Flags.”
Six Flags added its name to another major amusement park after buying it — Six Flags Magic Mountain in California — and reportedly hopes to do the same in northern Ohio.
Among the names pitched in the survey is reportedly ‘Six Flags Over North Ohio,” which would completely remove the name “Cedar Point” from the title, according to WCPO.
A Six Flags spokesperson told the broadcaster the suggestions were potential options meant to help them better develop possible new names.
“The survey was designed to test a variety of naming concepts and better understand what resonates with guests. The options are research concepts, not proposed or final names. Exploring a broad range of ideas helps us learn what guests value most about our parks and brands and gives us another input as we make decisions for the future,” the statement said. “No decisions have been made regarding park names.”
The company also owns another large Ohio amusement park, Kings Island, and is considering adding its name to that park as well.
Some suggestions for that park’s rename include “Kings Island by Six Flags” and “Six Flags Over Kings Island.”
Kings Island has received similar renaming in the past. When Paramount purchased the park in 1992, it was renamed “Paramount’s Kings Island.”
Many comments left on the Kings Island Season Pass holders Facebook page were critical of the potential name change.
“Leave it as is. Kings Island will always be what it is called,” one user wrote.
Six Flags also slapped its name on another iconic Ohio amusement park, Geauga Lake, located in northeastern Ohio. Six Flags rebranded the park in 2000 as Six Flags Ohio — though locals still called it Geauga Lake — and sold it in 2004 to Cedar Fair, which previously owned Cedar Point.
Geauga Lake closed permanently in 2007.
