In extra to the signing of the MOU, Monday noticed Ottawa host greater than 150 UK-based occasion professionals and journey commerce specialists in London, highlighting every thing Ottawa has to supply.
Ottawa Tourism and The Hague & Companions Conference Bureau introduced the renewal of their ground-breaking Memorandum of Understanding (MOU) on Tuesday, which was initially signed 5 years in the past.
The partnership, which was first signed in The Hague in 2019, exists to establish and win enterprise occasions which are strategically aligned to each locations by:
- Joint gross sales exercise by quite a lot of channels, together with stay business occasions.
- Creation of joint analysis and intelligence centered on mutually related sectors.
- Identification of latest shoppers the place each cities can be of curiosity.
- Identification and introduction to historic shoppers of both metropolis that will curiosity the opposite.
The renewal was held throughout a major mayoral go to from Ottawa’s Mayor to London, underlining Ottawa’s robust ties and dedication to the European enterprise occasions and journey sector.
Michael Crockatt, President & CEO, Ottawa Tourism, expressed his enthusiasm for the continued collaboration, stating, “This renewed settlement marks not only a continuation, however a strengthening of our fruitful partnership with The Hague & Companions Conference Bureau. Over the previous 5 years, we’ve seen outstanding mutual advantages, new enterprise wins and business progress as a part of the partnership. This was notably true through the difficult instances of the COVID-19 disaster, throughout which we had been capable of share greatest observe and information to help one another.”
Bas Schot, Head of The Hague & Companions Conference Bureau, echoed these sentiments: “Our collaboration with Ottawa Tourism is a testomony to worldwide cooperation and innovation. A selected instance is the creation of the Hybrid Metropolis Alliance, which was born out of the Ottawa / Hague collaboration however went on to incorporate greater than 25 cities around the globe, resulting in the profitable of an ICCA Finest Advertising Award, setting a benchmark within the world conferences business.”
Mark Sutcliffe, Mayor of Ottawa concluded: “Ottawa and The Hague had been introduced collectively by historical past greater than 75 years in the past. We’ve got constructed an unbelievable relationship that has led to some terrific outcomes. This settlement will guarantee our profitable collaboration continues and that we are going to work successfully collectively to draw occasions and guests to each cities. I’m excited to see the outcomes for each Ottawa and The Hague.”
Tuesday’s renewal not solely celebrates previous achievements but in addition units the course for future collaboration, guaranteeing continued success and innovation within the enterprise occasions and journey business for each cities.
Vicky is the co-founder of TravelDailyNews Media Community the place she is the Editor-in Chief. She can be liable for the each day operation and the monetary coverage. She holds a Bachelor’s diploma in Tourism Enterprise Administration from the Technical College of Athens and a Grasp in Enterprise Administration (MBA) from the College of Wales.
She has a few years of each educational and industrial expertise inside the journey business. She has written/edited quite a few articles in varied tourism magazines.
